2009	2010
Male	70%	35%
Female	30%	65%

WEB SEARCH ENGINES

GLOBAL USAGE

GOOGLE DOMINATES MARKET SHARE

When it comes to optimizing websites, many webmasters concentrate on Google optimization – and for all the right reasons, as Google is the most used search engine in the world. However, Bing and Yahoo (combinded represent approximatly 30%) can also send a considerable amount of traffic to you, and therefore it is important that a website is attractive to and in synch with other search engine algorithms as well. Furthermore, it is important to note google will assess a websites rankings in other search engines as part of its assessment process! By optimisins a website for more than one search engine will produce better rankings across the board.

Google in general has the most comprehensive set of guidelines for SEO. They are looked to as the standard, so when you optimize your websites for Google you automatically satisfy many of the requirements of most of the other search engines. However, each search engine will have their own unique approach to rating websites despite the common elements between them, so learning the quirks can help you rank the very best in as many engines as possible. Today one of the most important areas to consider is page speed. For up to date articles relating to a websites ranking visit, searchenginewatch.com

Five SEO Statistics you need to know (Stats from 2007-2010)

• 57% of Internet Users search the web every day.
• Worldwide, we conduct 88,000,000,000 searches per month on Google.
• 70% of the links search users click on are organic– not paid.
• 46% of daily searches are for info on products or services.
• 75% of users never scroll past the first page of search results.